A local network can help customers find the next professional they need. A decorator may know reliable plasterers; a kitchen fitter may work alongside electricians and plumbers. The relationship is valuable only if the recommendation is honest and the customer remains free to choose.

Start with people whose work you trust

Look for complementary trades who communicate clearly, keep appointments and treat customers well. Meet through local business groups, suppliers or projects. Compare the type of jobs you take, areas covered and how you handle availability before agreeing to recommend each other.

Make referrals specific

When a customer asks for another trade, explain why you are passing on a contact and whether you have worked with that person. Do not present a casual acquaintance as a vetted guarantee. If you receive a referral, contact the customer only when they have agreed to share their details.

Set simple boundaries

Agree whether recommendations are informal or part of a formal arrangement. Be transparent about any payment or incentive connected to a referral, and check current advertising and consumer rules before promoting it. Do not share private customer information without permission.

Review the relationship periodically. A referral partner's availability or standards can change, so keep the customer's needs ahead of the arrangement.

Use a clear online portfolio and accurate service details to help referred customers assess your work. See how to build a trade website portfolio and the referral routine for existing customers.