Kitchen fitting is highly visual, but customers also want to know what your service includes. Pair strong project photos with plain explanations of the work you take on and how you handle an initial enquiry.

Capture the room and the finish

With customer permission, take one wide photo that shows the room and a smaller set of detail shots: a clean worktop joint, cabinet alignment, a finished end panel or another feature that demonstrates care. Avoid cluttered backgrounds and personal items. A consistent viewpoint can make a transformation easier to understand.

Explain your scope clearly

Say whether you handle installation only or also coordinate other parts of a project. Do not imply that electrical, gas, plumbing or structural work is included unless it is part of your actual service and completed by appropriately qualified people. Explain how an assessment or quote begins.

Turn the project into a useful case study

Describe the customer's brief, a practical constraint and the finished result. Avoid inventing cost savings or claiming that every kitchen can be completed in the same time. If you mention a product or manufacturer, identify it accurately and check any brand-use requirements.

Organise examples by project type and add a clear enquiry route. See our trade portfolio guide, photo caption guide and customer photo privacy guide.